The nature of the discomfort I felt from the car dealership salesman.

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Reasons for the discomfort I felt with the dealer salesman

The other day, he said, "Dealership salespeople often feel like they don't know if they are willing to sell or not.When I wrote an article that said, "The'I've had similar experiences,' he said, 'and it might not be an option for the dealer's system.'We received more feedback than we had expected, including

In addition, the social networking site "Despite visiting the dealership, they were not taken seriously at all.I thought that everyone had various experiences, more or less.

And in talking about this with the couple, the husband said something like this.

To begin with.There is a gap between the manufacturer's side and the dealer's side.I wonder if this is the case. I think manufacturers want people to feel more comfortable visiting their dealers, so they put out commercials and advertisements like that.As a dealer, I don't want people coming in cold, even though I'm busy, and I only want customers who are truly willing to buy to come in.I think that may be a factor in customer service as well.
I don't think all dealers are the same, but compared to a few years ago, I sometimes feel that the sales people at dealers have less time to spare. Dealers must be having a hard time because they have to sell so many cars.

And.

I see....

In any company, there is friction between the department on the front lines of selling and the department that develops services, and I suspect that there are many things between manufacturers and dealers that are not visible to customers.

But in talking to my husband, I was thinking.In a recent article, I wrote from the perspective of the sales ability of dealership salespeople, but I think this may be due to differences in "work ethic" rather than sales ability...I thought, "I'm not going to be able to do that.

It is not about which is right or good or bad, but what things are important to each person as they go about their work.

For example, in my case, I'm a pretty competitive person.

I want to be the best at what I do, I want to do it in a way that makes sense to me, and I want to feel that the work I'm doing has value."

I have a strong feeling that this is a good thing. But even so, he is slow and clumsy in swallowing, so he has quite a bit of trouble every time... (laughs)

Since I am such a person, I recently visited a dealership and felt an indescribable sense of discomfort as I interacted with the sales staff, and it was more than just a question of whether I like cars or not.There was a discrepancy between the way I thought I should approach my work and the way the salesman was doing his job.I guess that was what they meant by "I'm not sure.

However, depending on all kinds of factors such as the store's system, structure, changes in customer demands, and clientele, "theI want to sell with passion, but I can't say so because of quotas and time constraints.I also think that the situation in the field, "the situation in the field," is also a factor, so it must be a very deep-rooted thing.

What I was taught when I was a new sales person

When I joined the company as a new graduate and started working in sales, I had a small number of customers and could not produce results like my seniors, so I was always in a bit of a quandary. I was always frustrated because I couldn't produce the same results as my seniors.

My seniors can produce results because they are in charge of urban areas and have many good customers with large company sizes, but I am in charge of rural areas and only have family-owned companies, so I cannot produce results.

And.

Now that I think about it.What a thing to say in front of everyone at a meeting...I was full of excuses, but my boss at the time had this to say to me.

You wouldn't put a guy who makes excuses like that in charge of an urban area. Those who produce results will do so under any circumstances. On the other hand, those who don't produce results make excuses and don't do it under any circumstances.
Now that you're in charge of an urban area.'I couldn't because there were too many rivals and I couldn't meet the decision makers.'and somehow I don't think they will ever be able to produce results.
First of all, don't make excuses, do the best you can with the environment you have.

And.

I was so embarrassed and frustrated because I was in front of everyone that I almost cried, but then my boss told me so and I couldn't say it back.

."There is no end to blaming the environment. Let's think about how we can do it, not why we can't. Let's do our best to do what we can do now."

I feel that my awareness changed and I gradually became able to produce results.

The environment is never 100% aligned. The market, the organizational structure, the customer situation, your skills... there are so many different aspects of "Oh, if only it were more like this.There are many things that I think, "What if I had said something like that, but it wouldn't have changed the situation.

If that is the case, you have no choice but to change yourself, and that way you can reach the results you want to achieve more quickly. I was taught this through my work when I was a new employee, and this way of thinking has become the foundation of my current career.

What do the Porsche owners around you have in common?

I was thinking about the Porsche owners around me, and it occurred to me that when I talk to them, it's not so much about the environment, or the surroundings, but about the people around them.Self-directed talk of "I want to do this" or "I'm thinking of doing this next time, so this is what I'm going to do to achieve it.I feel that there are many

So I enjoy talking to him and learning from him, and I think this kind of way of thinking is what makes a person able to earn money no matter what the situation.

My husband used to

Whether at work or in your personal life, "I really want to do this, but I can't.I think that "I don't really want to do that in the first place. I think they lack passion. If they really wanted to do it, they would definitely take action to achieve it, no matter what people around them or what they say.

But every time I hear something like that, I say to myself, "Live on your own initiativeIt makes me want to keep in mind that "the

(laughs) Also, I've been saying great things about dealership salespeople, but I've been saying, "I'm not a dealer.easier said than doneI think that if I were in that position, I wouldn't be able to do it well either.

So let's learn from this experience, look back and straighten our collars, learn a lot from the people around us, and keep up the good work!(Seriously?)

Mina.

Mother of three children, and the owner of the Porsche blog "A Porsche Came to Our House". Until a few years ago, I was not interested in cars at all, but when my husband bought a Porsche, I became...

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  1. Koba (Japanese brand of haloperidol)

    Dear Mina
    I always enjoy watching them.

    I used to think that it was because of the environment around me, and I used to think that way about many things, but after overcoming hardships, I was able to buy a Porsche, and as I got involved with various people, I started to think proactively and changed a lot of things from "enjoy" to "enjoy. I started to think actively as I got involved with various people, and I started to change many things from "enjoying" to "having fun". Reading your blog reminded me of this, so I thought I would comment.

    • Mina.Mina.

      Koba acid
      Thank you for visiting my blog!

      I used to think many things when I looked at my surroundings and friends.
      At the time I was seriously worried about it, but looking back now I sometimes think "I was a child" ^^^;

      I hope I can live actively and continue to enrich my life.
      Thank you for your continued support!

  2. hiro3008

    I always enjoy reading your site. It has become a routine for me to check every morning to see if there are any updates. It has become a routine for me to check every morning to see if there are any updates... Sorry for putting pressure on you.
    Now, it is very common when you are young to say, "My seniors are in the city...I am in the country...". I was the same way, and I have a feeling that my current subordinates feel the same way. Your boss at that time said it well. I will keep it as a reference for management.
    When I bought my current car, I went to many dealers, and the sales people at the import car dealers would say to me, "I would love to have you drive ________!" I was often told. First, they told me how good the car was. Money was the last thing they talked about, and there was no comparison with rival cars. The buyer can choose proactively, not by comparison, and I feel that is one of the charms of imported cars.
    The Porsche dealership I've been working with recently is even better. I don't know when I'm going to buy, but everyone at the dealership says to me, "Mr. 00, welcome! I think this is a sign of personalized sales, not "one of them". That is why they remember my words so well. I always leave the office feeling sorry for myself, but the person in charge says, "No, no, no. Everyone thinks about it for a year or two before making a purchase, so don't worry. I have been with them for about half a year now, so I guess it will be this year or so. Come to think of it, your second car will be inspected this year, right? By all means!
    When you say congenial, I'm tempted to buy it. I am tempted to buy it.

    • Mina.Mina.

      Hiro3008.
      Thank you for checking our blog!
      I'm so glad you've gotten into a routine!

      You import car dealer sales people, you're wonderful!
      I think you have to be confident that you can get people to talk about how good the car is before they compare it to a competitor's car, and
      I thought it was wonderful and read it.

      Also, your Porsche dealer is awesome!
      Many of the customers that we deal with remember us and
      And when you say it like that, I think, "I definitely want to buy a Porsche here! I think, "I definitely want to buy a Porsche here!

      I again thought that I would like to be able to be a person who can work with that kind of heart and soul.
      Thank you!

  3. person who takes pride in his work

    Dear MINA

    I am a salesman at a dealership.

    Basically, dealers nowadays are mainly engaged in sales activities to attract customers to visit their dealerships, and there are probably several salesmen at the dealerships even during the daytime, so they should be able to respond to any unsuspecting customers who come in. Although they are pressed by quotas, salespeople today are not that busy. There are times when a cold caller will positively consider a car, and the number of customers who visit dealers is decreasing compared to the past, so I think they are welcome customers for salesmen. From my experience, I feel that it is difficult to distinguish between a cold customer and a customer who is truly willing to buy, so I treat every customer as if he or she has the potential to buy. I often feel that the customers who are just looking for a cold shoulder seem to be very eager to buy, while the customers who are highly motivated to buy are more likely to hide their desire to buy.

    For better or worse, in a world where information dissemination via social networking services is commonplace, customers may be made to feel that they are being treated with more caution than necessary, and that they are being treated in a passive manner (as if they have no intention of selling). It is a good salesman's skill to serve customers in a way that does not make them feel that way, and I think it is possible to serve them in that way. Young salespeople, in particular, tend to be extremely afraid of being disliked by customers by being too aggressive, so customers who want a push may feel that they are not enough and that they are not interested in selling.

    Good word of mouth is difficult to spread, but bad word of mouth can spread very quickly, so if a customer feels that you are not interested in selling or that you were not taken seriously, it is a failure as a sales activity.

    • Mina.Mina.

      high priest
      Thank you for your comment!
      Thank you for the information about the current dealer situation.

      Once again, I realized that the job of sales is deep and difficult.

      It's not like it's true for every customer.
      Customers often don't tell you what they really think from the beginning.

      Also, there is absolutely no such thing as a 100% closing rate, and in order to achieve some results as a sales person, it is necessary to
      We need to increase the number of mothers we serve in the first place...

      Salespeople are evaluated by their numbers, and these days there are a lot of things said about them on social networking sites.
      I know it's not easy being a salesman.
      On the other hand, I think it's very rewarding work.
      I was reminded again after reading what you wrote that I hope the sales people at the dealership will do their best.

      Thank you for your continued support.